KATE

KATE

ROZANOVA

ROZANOVA

Hi, I’m Kateryna — a T-shaped UX/UI & Digital Product Designer working at the intersection of complex systems, business logic, and human needs.

My background combines international corporate law, marketing, and multiple design disciplines.

This allows me to see digital products not as isolated interfaces, but as interconnected systems, where user experience, business goals, risks, data, and communication must align to work in the real world.

I’m comfortable operating in data-heavy, multi-step environments with real constraints. I bring structure to complexity, clarity to decision-making, and calm ownership to products that need someone who can think beyond screens and deliver outcomes.

I'm not a designer who needs micromanagement.

Give me a goal - I'll build the road.

Over the years, I’ve

Over the years, I’ve

  • Delivered 30+ cross-functional projects across human-centered fields, highly regulated and complex domains (sustainability, PropTech, B2B platforms)

  • Delivered 30+ cross-functional projects across human-centered fields, highly regulated and complex domains (sustainability, PropTech, B2B platforms)

  • Delivered 30+ cross-functional projects across human-centered fields, highly regulated and complex domains (sustainability, PropTech, B2B platforms)

  • Ensured 100% on-time delivery across 8+ years of client and team collaboration

  • Ensured 100% on-time delivery across 8+ years of client and team collaboration

  • Ensured 100% on-time delivery across 8+ years of client and team collaboration

  • Led and coordinated cross-functional teams (research, design, development and marketing)

  • Led and coordinated cross-functional teams (research, design, development and marketing)

  • Led and coordinated cross-functional teams (research, design, development and marketing)

  • Helped startups and SMEs scale products and systems reaching 100K+ users

  • Helped startups and SMEs scale products and systems reaching 100K+ users

  • Helped startups and SMEs scale products and systems reaching 100K+ users

  • Led the launch and promotion of digital products and campaigns within CIS markets, generating €25,000–€40,000 in revenue from a single launch through marketing execution, visual communication, and close coordination with sales

  • Led the launch and promotion of digital products and campaigns within CIS markets, generating €25,000–€40,000 in revenue from a single launch through marketing execution, visual communication, and close coordination with sales

  • Led the launch and promotion of digital products and campaigns within CIS markets, generating €25,000–€40,000 in revenue from a single launch through marketing execution, visual communication, and close coordination with sales

Why me

  1. Autonomous but aligned

I take ownership, communicate clearly, and moove projects forward without constant supervision

I take ownership, communicate clearly, and moove projects forward without constant supervision

  1. Outcome-driven thinking

I focus on decisions, impact, and results — not just visuals or deliverable

  1. Structured versatility

From UX strategy and research to complex user flows — I adapt fast without losing clarity or depth

What shapes my work

What shapes my work

  • Strategic empathy: understanding people, context, and constraints before solutions

  • Deep problem framing: solving the right problem, not just the visible one

  • Actionable creativity: ideas grounded in real-world feasibility and impact

  • Strategic empathy — I build for people, not just pixels

  • Deep discovery I fall in love with the problem before designing the solution

  • Actionable creativity Every idea must lead to real-world impact

Product Designer
Product Designer
Product Designer

Services.

UX/UI & Product Design

Visual Branding

Creative Direction

UX/UI & Product Design

Visual Branding

Creative Direction

UX/UI & Product Design

Visual Branding

Creative Direction

  • logo
  • logo
  • logo
  • logo
Drawing canvas
Drawing canvas
Drawing canvas
Camera
Camera
Camera

Design is not just what you see. It's what you feel, understand, and remember…

FAQs.

What makes me different?
What makes me different?
What makes me different?