KATE

KATE

ROZANOVA

ROZANOVA

Hi, I’m Kateryna — a UX/UI & Digital Product Designer designing complex, data-driven products at the intersection of user needs, business logic, and real-world constraints.

I design digital products as systems — aligning UX, data, regulations, and decision-making into clear, usable workflows.

My background in digital design, marketing, and international corporate law gives me a structured, analytical perspective on products operating in regulated and high-stakes environments.

My background in digital design, marketing, and international corporate law gives me a structured, analytical perspective on products operating in regulated and high-stakes environments.

I bring calm, structured ownership to products that require strategic thinking, close collaboration with domain experts, and end-to-end responsibility — from research to delivery. My focus is building solutions people can trust.

Give me a complex problem – I'll design a clear path to a solution.

Over the years, I’ve

Over the years, I’ve

  • Delivered 30+ cross-functional projects across human-centered fields, highly regulated and complex domains, including sustainability, PropTech, B2B platforms

  • Delivered 30+ cross-functional projects across human-centered fields, highly regulated and complex domains, including sustainability, PropTech, B2B platforms

  • Ensured 100% on-time delivery across 8+ years of client and team collaboration

  • Ensured 100% on-time delivery across 8+ years of client and team collaboration

  • Led and coordinated cross-functional teams (research, design, development and marketing)

  • Led and coordinated cross-functional teams (research, design, development and marketing)

  • Helped startups and SMEs scale products and systems reaching 100K+ users

  • Helped startups and SMEs scale products and systems reaching 100K+ users

  • Led end-to-end product launches and growth campaigns, generating €25,000–€40,000 in revenue per launch through cross-functional coordination (product, marketing, sales)

  • Led end-to-end product launches and growth campaigns, generating €25,000–€40,000 in revenue per launch through cross-functional coordination (product, marketing, sales)

Why me

  1. Autonomous and accountable

I take full ownership, communicate clearly, and move projects forward without constant supervision

I take full ownership, communicate clearly, and move projects forward without constant supervision

  1. Outcome-driven thinking

I focus on decisions, impact, and results — not just visuals or deliverables

  1. Structured versatility

From UX strategy and research to complex user flows — I adapt fast without losing clarity, depth, or product focus

What shapes my work

What shapes my work

  • Strategic empathy: understanding people, context, and constraints before jumping into solutions

  • Deep problem framing: identifying the right problem, not just the visible one

  • Actionable creativity: ideas grounded in real-world feasibility, business logic and impact

  • Strategic empathy — I build for people, not just pixels

  • Deep discovery I fall in love with the problem before designing the solution

  • Actionable creativity Every idea must lead to real-world impact

Product Designer
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Design is not just what you see. It's what you feel, understand, and remember…

FAQs.

What makes me different?